Stir Fry produced a series of web videos designed to raise funds for its animal conservation efforts. The content pieces were based on interviews with real zoo keepers talking about the plight of various endangered species, combined with engaging graphics.
Originally named Alliance Investment and Retirement Services, this 20 year old company engaged Gatecrasher to completely rebrand the organisation including a new name, refreshed visual ID and a new positioning bringing it up to date with its competition.
Read moreWe wanted to show just how quickly a train can "come out of nowhere" by filming reactions of passers-by to the image of a fast-approaching train were filmed as part of the campaign.
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